Finyal Media
2018

Branding Design
Finyal Media is the podcasting network initiative that aims to offer the world more of human connection and understanding.
They create and distribute audio journalism, education, and entertainment for the young audiences who desire an unearthing of their culture and for the older listeners looking to salute posterity in the Middle East. 
Together we developed the brand image and marketing content that was appropriate for target audience.




Process
The concept for the lined logotype grew from the team’s aspiration to create a platform for a nurturing discourse between all walks of life.
Drawing concrete influence from the long and essential journey systems, long history of textile craftsmanship, and the analog profile and history of tape players, the symmetrical and minimal brand image was established. 
Further colour variations were stained to emphasize the inclusive, intersectional, and ever-evolving nature of Finyal’s inquiry.

The introductory podcast series were called Yalla. Thousand & One Nights, and Finyal Fam